UX Audits

Transforming user experiences to bring
measurable value.

 

Brooke Davidson - UX Specialist

With 20 years experience in design working for companies like Microsoft, Amazon, T-Mobile, Wells Fargo, Samsung and FINRA I specialize in providing elegant solutions in a complex problem space. I’ve worked on applications impacting billions of dollars worth of business with millions of customers. Each UX Audit couples my expertise with your unique business objectives to bring you actionable guidance.

 
 
91% of unsatisfied customers who don’t complain simply leave. (UXcam)
94% of first impressions are design related
 
 

Bad UX Costs Customers

A UX Audit helps highlight the areas where users are experiencing frustrations so that you can focus your efforts on the areas that will provide the most value to your users and your business. Audits not only include information about problem areas but also ideation on possible solutions including prioritization of what would have the most impact as well as an estimated value for level of effort. This helps your team quickly find low hanging fruit to address first and make a plan for tackling high priority, high complexity issues.

 
 
Mobile users are 5 times more likely to abandon a task if a site isn’t optimized for mobile. (Toptal)
 

What is a UX Audit?

A UX Audit includes a detailed report highlighting key issues with your experience including usability issues, visual design inconsistencies and accessibility issues. Usability issues cost you customers, and accessibility issues can cost significant amounts of money if action is taken against your business.

 

What does a UX Audit Include?

A UX Audit includes a screen by screen detailed report of key issues including:

  • Usability issues

  • Visual Design inconsistencies

  • Accessibility Issues

  • Conversion Rate Optimization opportunities

  • Testing Opportunities

  • Ideations for possible solutions

 

When should I get a UX Audit?

Re-design Before / After

This seems counter intuitive but in re-designs a lot of time key usability issues get missed even at the best organizations and need to be caught before users reject the new design and refuse to onboard to the new system.

Low Performance

If you suspect your website or software are under performing from a user satisfaction, user retention or revenue standpoint, it’s time to get a UX audit to diagnose the issues and create a roadmap to address them.

Time has passed

If you haven’t optimized your software or website in a while, especially if you haven’t overhauled in the last 3 years, it’s time. There is a Frankenstein Effect when websites and software are updated incrementally and not evaluated holistically. Users notice.

 

Much more than a report

Our User Audits are much more than simply handing over a report. You get to speak directly with a UX Expert with 20 years experience in design who will walk through each of the issues and possible solutions. The UX Audit process is collaborative and you get to talk through which areas you would like to focus on. The conversations around issues and ideation are a back and forth exchange where you can ask your questions live and get tailored support.

What Clients & Partners say

 
“She understands direct response creative like no other and has an incredible amount of experience and insight to CX/UX/UI. [...] We wouldn’t have the level of success as a digital agency if our paths hadn’t crossed years ago.”
— Brian Rauschenbach - Add3
“When collaborating on a project, her ability to navigate challenges and find innovative solutions was truly impressive. ”
— Chris Ashton - FINRA
 
70% of online businesses fall through because of bad UX. (Uxeria)
88% of consumers are less likely to return after a bad experience. (Toptal)

FAQ

  • A UX Audit is a detailed report highlighting key issues in visual design, usability, accessibility and software or website performance. The report includes screen by screen annotated analysis, performance test results, recommendations and ideations on possible solutions. The report reflects impact and level of effort to address to make it easy for your team to prioritize low hanging fruit and develop a roadmap for high impact complex issues.

  • Great user and customer experiences are indespensable in the current digital climate. Competition is high, user attention spans are low and users expect exceptional experiences adapted to their use cases, work spaces and devices. If your site or software has critical usability issues you could be frustrating users and losing money. It’s important to work with experts to make sure your site and software are performing optimally.

  • This depends on the scale of the project but UX Audits typically take between 2-4 weeks to complete.

    If there is a very large platform or website that needs to be evaluated in detail it can take more time.

  • Of course this depends but the goal will be to improve key metrics based on your focus. We will make clear efforts to focus on:

    • Improving usability which impacts user retention, growth and satisfaction.

    • Improving engagement which helps improve time on site and click through rate which boosts overall site health metrics.

    • Conversion rate optimization efforts will be made to try to help boost conversion and impact growth and revenue.

    We cannot guarantee results but we have a history of success that makes us confident in our methods.

    One way to start seeing the results is to set up a testing plan based on the recommendations to measure the impact and value. Our experts can help you create your testing plan if you need help.

  • The cost of the UX Audit is relative to the scale of the project.

    • $500 per screen
      (5 screen minimum)

    • Over 30 request a quote

    *Prices are subject to change and are in USD.

Statistics were gathered from the following sources: Toptal, Uxeria, UXcam